NEWS CENTER

The "Feast of Winter Veil" draws its essence from a supernatural legend: the Sovereign of Winter. At year’s end, he emerges across the globe, heralded by biting winds. His awakening cloaks the earth in snow, leading some to say he veils the land in winter’s embrace. Yet beneath this frosty shroud lies rebirth and new beginnings—symbolizing vitality and hope.

Legend tells that those who welcome him are rewarded. Thus, people gather for grand feasts during the Feast of Winter Veil, sharing abundance and fostering unity under the veil’s ethereal glow.

At Reed Biotech LTD, our Winter Veil celebrations are a tapestry of unique traditions. Our community gathers in cozy yurts, sharing succulent whole roasted lamb and savoring rich mutton broth as melodies rise and laughter flows. Through song, dance, and shared warmth, we forge bonds under the veil’s glow—where ancient customs meet modern camaraderie, and every moment radiates the joy of togetherness.

This year, we once again share the privilege of co-hosting this joyous Winter Veil Feast with our esteemed partners at ​Norminkoda Biotechnology Co., Ltd.​—a testament to the power of collaboration. What fills our hearts most is witnessing distinguished guests journeying from afar to reunite in Wuhan, where laughter and cultural exchange flow as freely as the Yangtze’s currents. Together, we’ve woven a harmonious blend of tradition and camaraderie, proving that even in winter’s chill, warmth and unity thrive.

Within the lively yurts, friendship deepens like embers glowing brighter with every shared laugh and clinking cup.​

The symphony of flavors—succulent whole roasted lamb, rich mutton broth, and nectarine fruit wine—elevates the ambiance and joy to their zenith.​

This festive season featured a heartfelt tradition: "Heartfelt Exchange." Prior to the event, everyone carefully curated personalized gifts, weaving bonds through the act of giving. Upon entry, guests drew unique Lucky Numbers to pair with mystery partners—strangers bound by chance, yet united by shared warmth. As gifts were exchanged, friendship and joy simmered into a shared glow, each carefully chosen token carrying not just material value, but the giver’s earnest hopes and the receiver’s anticipation.